The real estate market has long been a lucrative avenue for building wealth, but historically, it’s been broadly accessible only to high-net-worth individuals and institutional investors. This landscape is rapidly changing thanks to the rise of online commercial real estate (CRE) investing platforms. These platforms allow individual investors to access commercial real estate deals that were once out of reach, allowing them to diversify their portfolios and participate in the real estate market with lower initial capital requirements.In this article, we will explore the benefits of online commercial real estate investing platforms, how they work, and highlight some top platforms you should consider in 2022.
How Online Commercial Real Estate Platforms Work
Online CRE investing platforms, or crowdfunding platforms, allow investors to pool their money together to invest in commercial properties. These platforms typically offer debt and equity investments, meaning investors can choose between earning returns through interest on loans or through a share of profits from property ownership.
The process is simple: investors create an account on the platform, browse available investment opportunities, and select projects they want to invest in. Most platforms feature detailed information about each opportunity, including financial projections, market analysis, and the track record of the project sponsors. Once you invest, your returns come either in regular income distributions or a lump sum after the property is sold or refinanced.
These platforms open up the commercial real estate market to a broader audience, reducing the barriers to entry and providing greater transparency than traditional investment methods.
Benefits of Online CRE Investing Platforms
- Diversification: One significant advantage of online commercial real estate platforms is the ability to diversify your portfolio. Real estate provides an excellent hedge against market volatility, and by spreading investments across different properties and sectors (e.g., retail, industrial, office space, and multifamily), investors can reduce their overall risk.
- Lower Minimum Investments: Unlike traditional real estate investments, which often require large sums of money upfront, many online platforms allow investors to get started with as little as $500 or $1,000. This lower threshold makes commercial real estate investing more accessible to those with smaller budgets.
- Transparency and Due Diligence: These platforms typically offer a high level of openness, providing investors with detailed financials, market analyses, and background information about the property and its sponsors. This helps you make more informed decisions and reduces the risks of investing in commercial real estate.
- Passive Income: Many online CRE platforms offer opportunities to earn passive income through rental income distributions. This is particularly attractive to investors seeking to generate steady cash flow without being directly involved in managing the property.
- Access to High-Quality Deals: Online platforms curate a selection of institutional-grade properties that individual investors would not typically have access to. These properties may include office buildings, retail spaces, multifamily units, and industrial facilities, often located in prime markets.
Popular Online CRE Investing Platforms
- Fundrise: Fundrise is one of the most well-known residential and commercial real estate investment platforms. It offers a variety of real estate investment products, including REITs (Real Estate Investment Trusts) and eFunds, which pool investor money to purchase commercial properties. Fundrise is known for its user-friendly interface and low minimum investment of just $10. The platform offers diversification across different real estate types and geographic regions, making it an attractive option for new and experienced investors.
- RealtyMogul: Founded in 2012, RealtyMogul has become a leader in commercial real estate crowdfunding. The platform offers equity and debt investments in commercial properties, allowing users to invest in multifamily buildings, office spaces, and retail centers. RealtyMogul provides comprehensive due diligence reports for each investment opportunity, ensuring investors are fully informed. The platform allows investors to choose between risk levels, from lower-risk debt investments to higher-risk equity opportunities.
- CrowdStreet: CrowdStreet is another leading commercial real estate investing platform offering a robust selection of institutional-grade properties across the United States. It focuses primarily on equity investments in office buildings, industrial spaces, multifamily properties, and mixed-use developments. Investors can choose specific projects to invest in, providing a more hands-on approach than other platforms that bundle multiple projects into a single fund. CrowdStreet is best suited for accredited investors and offers a minimum investment of $25,000.
- PeerStreet: Unlike other platforms focusing on equity investments, PeerStreet specializes in commercial real estate debt. Investors can lend money to real estate developers and earn interest on their loans, typically backed by the underlying property's value. PeerStreet offers short-term, high-yield loan investments with varying risk levels. It also provides a secondary market where investors can buy and sell loans, providing greater liquidity. PeerStreet is an excellent option for diversifying into real estate debt rather than property ownership.
- RealCrowd: RealCrowd offers various commercial real estate investment opportunities, including office, industrial, multifamily, and retail properties. Unlike other platforms, RealCrowd allows investors to choose individual projects rather than investing in pooled funds. This gives you more control over where your money goes. The platform focuses on accredited investors and offers high transparency, with in-depth property reports and sponsor information for each investment opportunity.
Online commercial real estate investing platforms have democratized access to the real estate market, making it easier for individual investors to diversify their portfolios and participate in high-quality property deals. By choosing the right platform and thoroughly evaluating each opportunity, you can take advantage of the many benefits of commercial real estate investing, such as passive income, diversification, and access to institutional-grade assets.
Whether you’re interested in equity or debt investments or want to explore the world of online real estate crowdfunding, these platforms provide an accessible way to enter the market with relatively low capital. However, it’s essential to do due diligence and carefully assess your financial goals and risk tolerance before starting.